Its official the UK’s leading boutique mother and baby brand JoJo Maman Bébé, now has an online outlet store. Customers can expect to find fantastic savings and offers across maternity, childrenswear and products. Laura Tenison MBE, Managing Director and Founder of JoJo assures us that it will never become a discount brand. However, the online outlet store has come into being in response to everyone’s love of a bargain and the need to shop for out of season clothing, due to unpredictable British weather.

Adding to their already successful outlet stores in Newport and North London, the online outlet will see old season stock priced with up to 50% off.  As well as discounted fashion lines, there will be limited offers on practical products. The stock will be regularly updated with new items from previous collections. Some examples of the amazing offers that have been available are:

 leather pink heart baby booties reduced from £14 to £9
little boys’ nautical stripe trousers reduced from £16 to £11


Mums-to-be evening dress reduced from £49 to £25 

There has been a consolidation of ‘ends of lines’ with the ‘last chance to buy’ styles and the ‘seasonal offers’ into an easy-to-shop website. 


JoJo was launched 20 years ago as a tiny business with the stock held in a shed belonging to Laura’s parents. While the company has grown year on year and now has 53 stores across the UK, as well as trade sales to more than 100 countries across the world, it continues to be managed with small company values and a huge emphasis on great quality, fantastic customer service and, above all, a loyalty to all involved.


Mums to be, grandparents, good friends and family pop over and check out the JoJo Maman Bébé online outlet store.  You may be amazed at the bargains you’ll find. Let your fingers do the walking. AND to stay in the loop with what’s happening with the brand you can follow them on FacebookTwitter  and Pinterest .


Please note this is not a sponsored post. The press release was provided in order that I help spread the word which I was happy to do as I’m aware its a quality brand.

Please follow and like us: